Toby Smith-Firth

Your AI agent doesn't just need managing. It needs orchestrating.

Jul 21, 2026

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4 min read

Your AI agent doesn't just need managing. It needs orchestrating.

Issue #014 of The AI Directive

Toby Smith-Firth

Your AI agent needs a manager, not just a prompt

Jul 14, 2026

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3 min read

Your AI agent needs a manager, not just a prompt

Issue #013 of The AI Directive

Toby Smith-Firth

The biggest AI mode is not always the smartest choice

Jul 7, 2026

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4 min read

The biggest AI mode is not always the smartest choice

Issue #012 of The AI Directive

Toby Smith-Firth

AI can help clean the filing cabinet. It cannot pretend it was tidy.

Jun 30, 2026

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5 min read

AI can help clean the filing cabinet. It cannot pretend it was tidy.

Issue #011 of The AI Directive

Toby Smith-Firth

When AI starts taking action, governance has to change

Jun 23, 2026

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5 min read

When AI starts taking action, governance has to change

Issue #010 of The AI Directive

Toby Smith-Firth

Your AI business case is probably too slow for AI

Jun 16, 2026

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4 min read

Your AI business case is probably too slow for AI

Issue #009 of The AI Directive

Toby Smith-Firth

The Board asked what we're doing with AI. Now what?

Jun 9, 2026

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5 min read

The Board asked what we're doing with AI. Now what?

Issue #008 of The AI Directive

Toby Smith-Firth

Your AI pilot probably doesn't need more training

Jun 2, 2026

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5 min read

Your AI pilot probably doesn't need more training

Issue #007 of The AI Directive

Toby Smith-Firth

Copilot, Agent Builder or Copilot Studio?

May 26, 2026

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5 min read

Copilot, Agent Builder or Copilot Studio?

Issue #006 of The AI Directive

Toby Smith-Firth

The AI Operating Brief: the 20-minute fix for generic Copilot

May 19, 2026

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5 min read

The AI Operating Brief: the 20-minute fix for generic Copilot

Issue #005 of The AI Directive

Toby Smith-Firth

Your AI doesn't sound like you — here's the fix

May 13, 2026

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4 min read

Your AI doesn't sound like you — here's the fix

Issue #004 of The AI Directive

Toby Smith-Firth

The one thing AI does better than any human

May 7, 2026

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5 min read

The one thing AI does better than any human

Issue #003 of The AI Directive

Toby Smith-Firth

Why most AI projects fail — and what to do instead

Apr 28, 2026

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5 min read

Why most AI projects fail — and what to do instead

Issue #002 of The AI Directive

Toby Smith-Firth

The AI tools I actually use — and what they're really worth

Apr 20, 2026

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3 min read

The AI tools I actually use — and what they're really worth

Issue #001 of The AI Directive

Toby Smith-Firth